Category >> Digital Marketing

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Imagine booking a long flight and opting for business class over first class to save spending money. When you arrive at your gate to board, you find out you’ve been unexpectedly upgraded to first class! Now, instead, imagine booking a first-class flight initially. You arrive to board and are told… Read more
Date: 2 hours ago
Source: ZENMEDIA
If you feel lonely as a digital marketer, you are not alone. According to an ongoing survey conducted by CareerExplorer, marketing managers rate their career happiness at 3.1 out of 5 stars, which puts them at the bottom 40% of careers. Why would a job that involves the most entertaining… Read more
Date: 11 hours ago
Source: DIGITALMARKETER
Discover the main sales deck buzzwords you should avoid in your next pitch and learn what you can say instead to deliver engaging presentations and boost your closing rate!… Read more
Date: 18 hours ago
Source: Snov.io
If you’re a follower of our blog, you already know that it’s crucial to follow up with clients after a sale and continue to nurture relationships long term. The holiday season is a great time to check in with clients and remind them that you are thankful for their business… Read more
Date: 3 days ago
Source: OutboundEngine
Date: 4 days ago
Source: White Shark Media
The barrier to entry in the e-commerce industry has never been so low. Every year, more than 5 million new e-commerce websites are created.  Before 2021, there were 9.7 million ecommerce websites in the world. Today, that number has nearly tripled to 26.2 million. This surge is primarily due to… Read more
Date: 5 days ago
Source: invesp
Have you ever thought that life would be easier if the day had more than 24 hours? That’s because you juggle dozens of tasks every day (plus you are regularly asked to squeeze in a couple more). Sometimes, you just run out of time too fast and have to finish… Read more
Date: 5 days ago
Source: Mention
How do you measure your business’s success? Your sales and revenue are the most obvious metrics. However, focusing on those could leave you chasing the wrong targets. After all, large sales numbers don’t necessarily translate to higher profit. You may be spending a lot to get those sales. And if… Read more
Date: 6 days ago
Source: SharpSpring
Retargeting in marketing is an essential part of executing a comprehensive and successful paid ads strategy. Here are three retargeting strategies that will nearly guarantee results…. Read more
Date: 6 days ago
Source: ZENMEDIA
Google Search Console is an incredibly useful tool for webmasters wishing to improve their websites. It’s a web service from Google that allows website owners to analyse their organic traffic performance, view the search queries bringing users to their website, gain visibility on crawling errors, check the indexing status of… Read more
Date: 6 days ago
Source: Tillison
Ready to start shopping for your favorite B2B SaaS tools? Read on as we reveal some of the most amazing SaaS deals for Black Friday…. Read more
Date: 7 days ago
Source: Snov.io
Date: 10 days ago
Source: White Shark Media
Avast ye landlubbers, scallywags, and salty dogs! (That really just means listen up y’all.) In growth marketing circles, it is common to use “pirate metrics.” However, you don’t actually need to be familiar with pirate terminology to improve your marketing strategy using this approach. If you’re unfamiliar, it may seem… Read more
Date: 10 days ago
Source: RELEVANCE
We’re just days away from what are traditionally recognized as the biggest shopping days of the year. But Black Friday and its Cyber Week brethren don’t burn quite as brightly as they did in the past. More and more, brands are looking at the whole season, not just one day… Read more
Date: 52 years ago
Source: WPROMOTE
In the middle of the busiest shopping season of the year, consumers are getting hit from all sides: they want to embrace the holiday spirit, but the news is full of worrying headlines about the economy, politics, and more. As a result, consumer sentiment is once again falling as we… Read more
Date: 52 years ago
Source: WPROMOTE
ActiveCampaign What Does Effective Lead Tracking Look Like? 8 Best Practices As marketers, we love generating new sales opportunities.  As salespeople, we love opening those conversations, and we especially love the bit where we close a deal and turn those leads into customers. Where we’re often not so good, however,… Read more
Date: 11 days ago
Source: ActiveCampaign
The month of October has many of us embracing all things spooky. Instead of trading ghost stories, we’re going to share a list of scary and surprising small business stats that you need to know about. But don’t worry, we’ve got solutions on how to make sure they don’t haunt… Read more
Date: 11 days ago
Source: OutboundEngine
Understanding what a robots.txt file is and how to use it is essential when it comes to technical SEO for any WooCommerce website. If you’re unsure about robots.txt files then you are in the right place, we are going to break down what they are and how you update them… Read more
Date: 12 days ago
Source: Tillison
Determining which digital marketing channel or tactic will actually reach a potential customer and help spark exponential growth can be confusing and stressful. In the face of this challenge, many startup businesses looking to score some quick growth struggle to appreciate the difference between the phrases “growth marketing” and “growth… Read more
Date: 12 days ago
Source: RELEVANCE
What do many ecommerce managers/eCommerce analytics specialists have in common? They’re frequently checking their Google Analytics dashboard or what other analytics services they use to find out if their checkout abandonment rate is going up or coming down. Suppose the checkout abandonment rate is going up; this indicates that there… Read more
Date: 12 days ago
Source: invesp
The checkout process is one of the most frustrating parts of online shopping for a customer. Think back to your own shopping experience: whether you’re buying a new pair of shoes or a new jacket, all of the excitement can be easily tarnished by a glitchy website. And it gets… Read more
Date: 52 years ago
Source: MAROPOST
So you’ve launched your first email marketing campaign. (We bet you that little task took longer than you thought!) Whether promoting a new product or attracting leads, it takes some time to pull the right headlines, copy and images together. But that’s just the first step. The next is knowing… Read more
Date: 52 years ago
Source: MAROPOST
Discover the most useful user experience survey questions to create an amazing experience for your users. Learn how to ask them with the best UX practices. The post 25+ Excellent UX Survey Questions You Need to Ask appeared first on Qualaroo Blog – User Research and Customer Feedback Trends…. Read more
Date: 26 days ago
Source: Qualaroo
Want to create a customer feedback loop that works? Explore detailed steps & practical tips to design a constant feedback loop & improve customer experience The post Customer Feedback Loop: What Is It & Best Ways to Close It appeared first on Qualaroo Blog – User Research and Customer Feedback… Read more
Date: 27 days ago
Source: Qualaroo
It’s no secret that the holiday season is one of the best times of the year. People start planning gatherings with their friends and family. Some make vacation reservations. For businesses, it’s a perfect time to come up with holiday campaign ideas. 💡 Successful holiday campaigns — those that achieve… Read more
Date: 1 month ago
Source: Upviral
A growth marketing case study from $6-billion brand Duolingo, a language learning app that tries to guilt trip users into more engagement. The post Duolingo’s $6-Billion Growth Marketing Case Study: Using Guilt & Memes to Get Engagement appeared first on Chantelle Marcelle, Brand and Marketing…. Read more
Date: 3 months ago
Source: Chantelle Marcelle
The debate rages between WooCommerce, Shopify, Magento, and BigCommerce for best ecomm platform — we'll help you find the best one for you. The post Comparing the Best Ecommerce Platforms in 2022 appeared first on Groove Blog…. Read more
Date: 4 months ago
Source: groove
On one hand, WooCommerce: built on (free) WordPress, charging you nothing to use its services. Or Magento: built for large enterprises, people with big budgets, and large development teams. The post 2022 Ecommerce Platform Guide: WooCommerce vs. Magento appeared first on Groove Blog…. Read more
Date: 4 months ago
Source: groove
Target emerged recently as a top 10 U.S. ecommerce retailer. Here's how they embraced resilience and adopted an omnichannel strategy. The post How an Omnichannel Brand Strategy Made Target a Top 10 Ecommerce Retailer appeared first on Chantelle Marcelle, Brand and Marketing…. Read more
Date: 7 months ago
Source: Chantelle Marcelle
At Adobe, we are always inspired by the ways our customers are transforming their businesses through groundbreaking digital experiences. Even though this past year presented many challenges, Adobe Experience Cloud customers continued to innovate and push digital boundaries, demonstrating how bringing together the right mix of creativity, content, and data can improve… Read more
Date: 1 year ago
Source: Marketo
Let’s start with the Why. theEword is an agency driven by technology. From the way that we work together as a team to the channels that we use for our clients and the insight that we generate and analyse, technology powers our thinking and doing. We’re not alone in this… Read more
Date: 1 year ago
Source: theEword
What are the building blocks of property marketing success? Here, we look closely at five key contributing factors…. Read more
Date: 1 year ago
Source: theEword

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